The Essentials of a 10DLC Campaign: A Guide for Businesses
The Essentials of a 10DLC Campaign: A Guide for Businesses
Blog Article
In today’s digital age, businesses need to adopt efficient ways to communicate with their customers. One of the most popular methods is messaging, which can help drive engagement, deliver important updates, and boost customer satisfaction. A 10DLC campaign is a powerful tool for companies looking to use SMS for Application-to-Person (A2P) messaging. In this article, we’ll explore what a 10dlc campaign is, why it matters, and how businesses can use it effectively.
What is a 10DLC Campaign?
A 10DLC campaign involves sending text messages through a 10-digit long code (DLC) phone number. A 10DLC is a standard phone number format used for mass messaging that is ideal for businesses looking to send transactional or promotional messages to customers. Unlike traditional short codes, which are five- or six-digit numbers often used by large enterprises, 10DLC numbers are more affordable and flexible for small and medium-sized businesses.
The introduction of 10DLC came in response to the growing need for businesses to communicate effectively with consumers via SMS while preventing spam and fraud. These numbers are registered with wireless carriers, ensuring that messages sent through them are legitimate and are not flagged as spam.
Why Is a 10DLC Campaign Important?
Starting in 2021, mobile carriers in the United States began requiring businesses to register their 10DLC campaigns for all A2P messaging. This was done to ensure that businesses follow guidelines to reduce the potential for spam and fraud, providing a secure channel for legitimate communications.
The registration process not only helps businesses stay compliant with regulatory standards but also has several other benefits, including:
- Improved Deliverability: By registering a 10DLC campaign, businesses ensure that their messages are not blocked or flagged as spam. This improves the chances of their messages reaching the intended recipients.
- Better Customer Trust: Consumers are more likely to engage with messages from registered numbers. By showing transparency, businesses can build trust with their customers, ensuring better responses to their messages.
- Cost-Effective Solution: For businesses that send high volumes of text messages, 10DLC offers a more affordable alternative to short codes. The pricing model is based on a per-message cost, making it an ideal choice for those who want to engage with a larger audience without breaking the bank.
Steps to Launch a Successful 10DLC Campaign
- Choose a Messaging Provider: Businesses must work with a messaging provider that supports 10DLC. Many SMS platforms now offer this option, allowing businesses to send A2P messages through long codes.
- **Register Your 10DLC Campaign: To get started, businesses must register their 10DLC campaign with the carrier. This involves providing the details of your business, including the type of messages you will be sending and the campaign's intended purpose.
- Submit Required Documentation: After registering, some carriers may require additional documentation to verify the legitimacy of the business. Once approved, you can begin using your 10DLC number for messaging.
- Start Messaging: Once your 10DLC campaign is approved, you can begin sending text messages to your audience. Whether it’s for promotions, reminders, alerts, or customer service, 10DLC offers a trusted and effective way to stay in touch with your customers.
Conclusion
The 10dlc campaign has become an essential tool for businesses looking to communicate with customers effectively and securely. By registering and using a 10DLC number, businesses can ensure they comply with regulations while achieving high deliverability and customer engagement. Whether you’re sending transactional updates or marketing messages, 10DLC is an affordable, efficient, and reliable way to connect with your audience. Report this page